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Our guest this week shows that whatever your story is, you can find a way to use it to grow your business and build a closeness with your audience.

Ryan Stewman has been to prison – not once but twice – and not because he forgot to pay tax. No, his offences were related to guns and drugs.

But in this episode, you’ll hear how he’s used that background to build authenticity and discover why he’s not afraid to tell people about his past because, when presented in the right way, he knows it builds rapport.

We discuss Ryan’s pretty non-traditional approach to social media and blogging, and you’ll hear from him how he grew the Hardcore Closer Facebook page to over 150,000 fans just by running boosted posts on his own blog posts!

Want some free help to grow your business’s visibility online? Request a free bespoke digital marketing review and plan from one of our expert Marketing Consultants and we’ll deliver you a 20-minute video that shows you exactly how to generate more leads and sales through your website by increasing its visibility.