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May 2024 Update – Google has officially released its Generative AI feature for its search engine, called AI Overviews (formerly the “Search Generative Experience” covered below). You can learn how AI Overviews work in this post: How To Rank in Google’s AI Overviews.

In This Episode…

In a world first, I share how you can rank your website in Google’s new Search Generative Experience. You can’t afford to miss this one.

Key Takeaways

  • The new AI-powered search feature, SGE, by Google is still in the testing phase but can be accessed through Google’s Search Labs.
  • To improve a webpage’s ranking on SGE, ensure the page ranks well on regular Google searches, targets the exact content needed by users and contains short, simple sentences summarizing the entire subject matter.
  • Not all high-authority websites rank well on SGE. It requires exacting content targeting, potentially shorter blog posts and the inclusion of a section that validates the SGE answer.
  • It’s crucial to adjust your SEO strategy to incorporate SGE as it’s possibly the most significant change in search over the last decade.

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